Key Facts and Figures - KAL
This sheet has been produced using the four Strategic Priorities of the Kirklees Partnership. These are
- Enhanced life chances for young people
- Healthier older people
- Leading Kirklees out of recession
- Effective and productive services.
Visits and Memberships
- Over 2.2m customer visits in 2010/11, a 8.6% increase from the previous year
- 225,000 visits from new customers in 2010/11
- Membership growth – 64% increase in the last 4 years; now over 12,000 Members
- There are 24,990 people signed up on our KAL Card scheme
Young People
- In 2010/11 there were 66,728 visits by Young people not including swimming lessons (aged between 5-16)
- 8506 young people are signed up to the KAL Card scheme.
Swimming Lesson Programme
- There are currently 3,637 people signed up to swimming lessons with KAL, a 22.5% increase over last year.
Older People
- There were over 21,500 customer visits as part of the Owls programme during 2009/10
- Total visits from those customers over 60 during 2009/10 was 124,670
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Total visits from those customers over 60 during 2010/11 was 176,087 (a 41.2% increase)
Leading Kirklees Out of Recession
Value for Money
- Kirklees Council base funding grant as a % of KAL turnover – reduced from 28% in 2002/03 to 21% in 2008/09 (and likely to reduce further still for 2009/10)
- Rates saving as a result of KAL’s charitable status increased by 26% as of April 2010 – now £1.1m per year saved
Capital investment
- Up to 2008/09 over £11m spent on Kirklees sports centres and swimming pools, including a direct contribution by KAL of £2.3m
- 2009/11: further £5.5m capital investment in Batley Sports and Tennis Centre, including £2.3m from the Government’s free swimming capital funding allocation (the largest single allocation in England)
- 2010/11 – KAL progressed a self-funded extension to Holmfirth Pool of £0.5m – new fitness suite/ multi-purpose room
Supporting jobs and employment
- Future Job Fund individuals employed by KAL: 83 people over 18 months – (FJF under 25 year olds paid employment 6 months)
- 23 of these people (28%) have been kept on by KAL after the end of the scheme.
- Increase in the number of staff employed from 207 FTEs in March 2005 to 326 in April 2010.
- 81% of KAL employees are from Kirklees
- Over 80% of goods purchased by the Trading subsidiary in 09/10 were from Kirklees suppliers.
Effective and productive services
Local Services for Local People
- Over 80 voluntary sports clubs use KAL facilities.
Customer satisfaction
- Customer satisfaction score increased to 79% (2010 & 2011 customer surveys).
- Member’s satisfaction 74% (2010 Member survey result).
- 80% of customers think KAL provides value for money (2011 Customer survey).
- KAL has a net promoter score of 24%
- “Your Place” survey: highest West Yorkshire LA’s satisfaction rating for leisure centres.
Quality
- QUEST (leisure sector quality standard) – 9 sites registered: 5 highly commended – all in the top 25% nationally.
- Investors in People – re-accreditation awarded – December 2011.
Environment
- Major drive to reduce CO2 emissions – 12.5% reduction in 2009/10 – savings re-invested towards further CO2 reduction projects.
- A further 3% reduction was achieved in 2010/11.
- An additional 11% reduction is targeted for 2011/12
Efficiency
- KC Internal Audit assessment (April 2010) gave the partnership between KC and KAL a “Good” opinion rating, noting “…the relationship between KC and KAL is very much a partnership” and “…it was clear that both organisations (KC Culture and Leisure and KAL) primary focus is to provide good quality health and leisure facilities and opportunities to the community of Kirklees”.







